Municipal Digital Transformation: Most City Councils lack a solution for data analysis
Challenges in Municipal Digital Transformation The objective of sampling is to know the level of Municipal Digital Transformation. This was carried out through telephone interviews in which 222 municipalities participated, which represents 30.6% of the municipalities within the established population range. Regarding the profile of those interviewed, 85% held positions […]
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Social Networks and SEO Positioning: An Essential Strategy
Social media has evolved from simple social connection platforms to powerful tools in the world of digital marketing. Today, its impact on SEO positioning is undeniable. Discover how these platforms can boost your online visibility and improve your SEO strategy. The Intersection of Social Networks and […]
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Importance of SEO Strategy as a Fundamental Element in the Marketing of Companies and Brands
Introduction In today's digital age, an online presence is crucial to business success. As technology advances, SEO remains a fundamental strategy. Although search algorithms evolve, SEO strategies remain vital. In fact, it is the most effective tactic to attract web traffic. The use […]
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Six Transformations of Data Analysis in the Business World
Introduction There are numerous companies that are betting on data analysis as the main driver of their businesses in a period of three to five years. Therefore, information collection is becoming increasingly faster and more voracious, generating multiple opportunities. Companies understand that large volumes of data, together […]
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To invest or not to invest in Big Data?
Introduction The first light of day illuminates the room as the sound of the sea filters through my dreams, courtesy of an app I recently downloaded to wake me up with pleasant sounds. Waking up, my hand reaches for the cell phone. I check my messages instead of morning calls and dive into […]
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Hybrid Cloud: 5 Key Metrics for Every Data Scientist
Experienced data scientists will find it helpful to think of hybrid cloud environments as a kind of advanced, complex, and pitfall-filled technological ecosystem that could swallow you whole if you're not careful. In this context, keeping an eye on key metrics is not only useful; is your secret to making sure that […]
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