Since 2024, L'Arcada Art Gallery has relied on LCG365 to enhance its digital presence. This iconic Blanes gallery, with a long history of promoting contemporary and local art, needed to modernize its digital strategy without losing its cultural essence.
The work began with a comprehensive SEO optimization, focused on improving search engine rankings to attract both local visitors and art-oriented tourists. Key technical improvements were implemented: an audit of the existing site, load speed optimization, URL restructuring, and the creation of relevant content aligned with the audience's search queries.
We are currently undergoing a complete redesign of the website, focusing on user experience, ease of navigation, and highlighting the exhibitions and artists represented. The new site will allow users to browse collections, past and upcoming exhibitions, and will integrate features for virtual tours and direct contact with the gallery.
This project not only strengthens L'Arcada's visibility in the digital environment, but also prepares the gallery for a period of sustainable growth, with tools aligned with modern cultural marketing and audience loyalty.
Detalles del Proyecto
- Category: E-Commerce
- Customer: L'Arcada Art Gallery (Blanes, Spain)
- Location: Spain
- Year: 2024 – Present
- Key Technologies: Technical SEO, WordPress, Web Optimization, UX Architecture, Analytics
- Project Duration: In progress since 2024
- Impact: Improved search engine positioning and website redesign focused on UX and cultural visibility
